Grand Slam champion Barbora Krejcikova has officially confirmed Vuori as her new apparel sponsor. Last season, the Czech star wore Head, while prior to that she was a prominent face of Fila.
Krejcikova has been seen wearing the Vuori logo throughout the early part of the 2026 season, but she has now made the partnership official. She confirmed the deal by sharing a photo from a practice session in Dubai and tagging the brand on Instagram.
The 30-year-old posted the photo a few days after withdrawing from the Dubai Duty Free Tennis Championships, the tournament she won in 2023. She was forced to pull out ahead of her scheduled second-round match against Amanda Anisimova, citing a left thigh injury as the reason.
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Vuori is still a new name in professional tennis. On the ATP Tour, the company sponsors British number one Jack Draper, while on the WTA Tour their clothes have been seen on Catherine McNally.
Founded in 2015 by Joe Kudla, Vuori is an American athleisure and performance apparel brand based in San Diego County, California. The brand’s name means “mountain” in Finnish, reflecting its roots in outdoor-inspired design.
