Naomi Osaka x ADEAM collection is out now!

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Adidas Originals

At the New York Fashion Week in February this year Naomi Osaka presented the Fall/Winter 2020 collection that she designed a few pieces of in collaboration with Japanese designer Hanako Maeda and her ADEAM fashion label. The three-time Grand Slam champion has now informed us that the clothes are available for purchase at adeam.com.

Naomi is wearing the Navy Osaka Knit Top that features textured satin back and chiffon ruffles at the hem. Price: $695.

The Japanese WTA star announced the news on social media:

My heart is racing so much because, guess what, the Adeam x Naomi Osaka collection just went live! This is something that I’ve been really excited to share and I’m so happy it’s here and I get to share it with everyone!

The model on the left is clad in the White Tokyo Shirt Dress, $875.

Both Naomi and Hanako are Japanese women who spent a considerable portion of their lives in New York. Their aesthetic derives from the multifaced culture in Japan — traditional elements can be seen in the origami draping and architectural seams, while the more modern Harajuku girl “kawaii” style is offered in the ruffled lace and soft feminine knits.

Naomi is seen here in the Pinstripe Tokyo Shirt Dress, a unique oversized design with voluminous sculptural sleeves. Price: $875. There is also a shorter version of this look, the Tokyo Skirt, retailed at $795.

The collection is targeted at modern women who have traveled the world.

Naomi Osaka was a huge fan of ADEAM before she started collaborating with the brand. The fact that the tennis star is designing clothing now is not such a surprise, as she’s always been interested in fashion and she’s been sketching from her youth during her pastime.

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Marija Zivlak
Marija Zivlak is the founder and editor-in-chief of Women’s Tennis Blog, a trusted source for in-depth coverage of the WTA Tour, tennis fashion, and player insights. Based in Belgrade, Serbia, she has been reporting on women’s tennis for over 18 years and has contributed exclusive fashion articles to the official WTA website. Marija launched Women’s Tennis Blog on March 31, 2007 to provide fans with accurate, engaging, and up-to-date tennis news. Her expertise and deep connections within the sport allow her to offer unique perspectives on tennis trends, gear, and events.

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