Fila has been experiencing a major transformation when it comes to the faces representing their women’s tennis clothes. Their by far most recognizable WTA faces were multiple Grand Slam champions Kim Clijsters and Svetlana Kuznetsova, and while the former retired last year after the US Open, the latter has switched to Chinese Qiaodan.
Tweeting the above photo, Kuznetsova showed her clothing sponsor change. The dress was debuted in her first-round 6-2 6-1 victory over Lourdes Dominguez Lino at the Australian Open. In the Australian Open warm-up period, in Auckland and Sydney, Kuznetsova still wore Fila.
Last January, Fila welcomed former world No.1 Jelena Jankovic and Vera Zvonareva to their family, while their 2013 addition is German world No.18 Julia Goerges. However, none of their current representatives have won a Grand Slam singles title, even though both Jankovic and Zvonareva played in the finals.
Get women's tennis updates to your inbox.