Swiatek gets iconic Lancôme sponsorship: “This is huge for me”

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Iga Swiatek has made history as the first athlete to secure a sponsorship deal with Lancôme, also becoming the brand’s inaugural ambassador from Poland.

Iga Swiatek

The world No.1 shared the exciting news as she arrived in Stuttgart, where she is aiming to clinch her third consecutive Porsche Tennis Grand Prix title. Swiatek expressed her enthusiasm for the partnership, highlighting the significance of being the first Polish ambassador for Lancôme and joining the ranks of renowned personalities like Zendaya and Julia Roberts. She said, “This is huge for me, and I’m looking forward to this journey. Stay tuned for more!”

In a stunning photoshoot for Lancôme, Iga radiated elegance in a tight black bodysuit with see-through sections, complemented by a bold red lipstick. This collaboration showcases Iga’s exceptional style and beauty, possibly marking one of her most captivating looks to date. You can see more photos on her Instagram.

Lancôme is the latest addition to Swiatek’s prestigious list of sponsors, which includes renowned brands such as On for tennis shoes and apparel, Tecnifibre for tennis rackets, Rolex for luxury watches, Porsche Poland, Visa, Lego, Poland’s leading insurance company PZU, Polish sports drink Oshee, and Infosys.

Iga Swiatek practices at the 2024 Porsche Tennis Grand Prix
Iga Swiatek practices ahead of the 2024 Porsche Tennis Grand Prix

While unveiling her latest brand affiliation on social media, Swiatek dedicated herself to her craft, seen practicing at the Porsche Tennis Grand Prix. Exclusive photos by Jimmie48 capture her intense preparation for the WTA 500 tournament in Germany.

Iga Swiatek
Iga Swiatek practices in Stuttgart, with the Porsche car in the backdrop

Swiatek aims to make history as the first three-time champion in Stuttgart since Maria Sharapova’s consecutive title wins from 2012 to 2014. In both 2022 and 2023, Swiatek defeated Aryna Sabalenka in the final. Her quest for a third straight title will kick off in the second round, where she awaits the winner between Elise Mertens and Tatjana Maria.

Additionally, on Sunday, Swiatek explored the rich heritage of the Porsche Museum in Stuttgart.

Iga Swiatek at the Porsche Museum in Stuttgart
Iga Swiatek at the Porsche Museum in Stuttgart

Iga Swiatek at the Porsche Museum in Stuttgart

Lancôme is a French luxury cosmetics and perfume house that offers a wide range of skincare, makeup, and fragrance products. Founded in 1935 by Armand Petitjean, Lancôme is known for its high-quality and innovative beauty products, often featuring luxurious packaging and advanced formulas. The brand is renowned for its iconic fragrances like Trésor and La Vie Est Belle, as well as its skincare lines like Génifique and Absolue. Lancôme is a subsidiary of the L’Oréal Group and is available worldwide in department stores, specialty beauty retailers, and online.


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