Naomi Osaka gets her own logo in new Nike apparel collection

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black friday 2021

Ever since she’s joined Nike in 2019, Naomi Osaka has had a special place in the company’s roaster of athletes. The three-time Grand Slam champion has now been honored with her own apparel collection and the clothes feature her initials in a minimalist logo.

The collection includes a range of casual pieces such as polos, T-shirts, sweatshirts, sport tops, shorts, and accessories like fanny packs.

Naomi Osaka with sister Mari

The 23-year-old has been establishing herself as a tennis fashion icon with her custom Nike outfits, such as exclusive hybrid silhouettes designed by Japanese Chitose Abe of Sacai for the 2019 US Open and vibrant colorblocked bodysuits debuted at the 2020 US Open. The Japanese WTA player is now broadening her reach with her own Nike off-court collection that pays tribute to her multicultural roots.

The “NO” logo featured in all the pieces is inspired by the national flag of Japan.

Three national flags decorate the arm of the camo-print, long-sleeved top.

The capsule’s standout piece is a long-sleeve camo T-shirt whose design is inspired by the coordinates of three countries that have shaped Osaka’s life — Japan, Haiti, and the United States.

Osaka is not a newbie in the fashion industry. Since her childhood she’s been making sketches of designs and in February 2020 her collaboration with Hanako Maeda‘s ADEAM fashion house hit the runway during the New York Fashion Week. That Fall/Winter 2020 collection was launched in September and it is recognizable for oversized designs, voluminous sculptural sleeves, ruffles and soft feminine knits.

The Nike x Naomi Osaka collection will be launched on November 16th in Japan and the Americas, while it will be available throughout EMEA starting early December. In addition, Nike’s Blazer Mid sneaker created in collaboration with Osaka and Japanese brand COMME des GARÇONS will be released sometime in November.

(photos courtesy of Nike)

2 COMMENTS

  1. She deserved this luxury for sure, multiple slam champs, reached world #1, premier mand champion…
    Will her logo go on her on court apparel?
    I think she needs more sponsors,perhaps a luxury car and watches, then she can finaly join the elite group of Roger, Rafa, Serena n Maria club for sure..

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