Lacoste today welcomed Fiona Ferro to their team. The Frenchwoman is back with the clothing sponsor that supported her during her junior days.
The 23-year-old Ferro commented on the partnership:
Lacoste was my first partner and the first brand that believed in me when I was 10 years old. Today I am proud to be able to wear the crocodile on the world tour again. It’s a brand that suits me perfectly: I’m combative on the courts, I like to take risks and it’s this boldness and tenacity that can sometimes make the difference during a match.
Other Lacoste representatives on the WTA Tour include Anett Kontaveit, Kristie Ahn, Christina McHale, Anastasia Pavlyuchenkova, and Bernarda Pera.
The latest tennis piece released by Lacoste is the Spring 2021 Dress, which is expected to be debuted at the Australian Open.