ITF’s gender equality research: Women’s tennis media coverage is more focused on off-court topics
The results of ITF's first research project on gender equality in sports reveal that the conversation around men’s tennis is more focused on matches, while off-court topics are prevalent in women's tennis.
The first-of-its-kind global...
Mizuno tennis collection for 2021 claycourt season
Mizuno is launching a new tennis collection for the claycourt swing. The early months of the 2021 season were all about blue tones in the Mizuno world. Now the company is moving on to...
CourtLife bags: Organize your tennis equipment in style
This is a sponsored post by CourtLife, a new tennis bag brand located in Houston, Texas. CourtLife bags are a contemporary take on the traditional tennis tote. CourtLife bags have been smartly designed with...
Wilson x Minions tennis racquet and accessories collection
After a cubism-inspired racquet line, Wilson launched a limited-edition collection dedicated to a 2015 American computer-animated comedy film Minions. Racquets, different bag styles, balls, vibration dampeners and overgrips commemorate the wildly popular yellow creatures.
The...
Shelby Rogers among five WTA players added to Fila’s roster of sponsored athletes
Four of the Top 10 WTA players are already wearing the Fila logo and now the company has officially added five more talents to its roster of tennis ladies: Ekaterina Alexandrova, Nadia Podoroska, Shelby...
Croatian tennis player auctions off a spot on her skin as NFT
Jessica Pegula is not the only tennis player hopping on the crypto craze. Even though the American called herself the first female athlete to join the NFT marketplace, it looks like Croatian Oleksandra Oliynykova...
WTA adapts ranking system to transition from coronavirus disruptions to normal
Tennis has been affected by the coronavirus pandemic for much longer than anyone could have predicted. Following the significantly shortened 2020 season, cancellations of tournaments are unfortunately continuing into 2021. The WTA has now...
Alize Lim dating Eva Longoria’s ex-husband Tony Parker
French WTA player Alize Lim is officially dating Tony Parker, a former French-American NBA player also known as being the ex-husband of Hollywood actress Eva Longoria.
The 38-year-old Tony confirmed the relationship with Alize on...
Tennis tips: How to improve your backhand
In this month’s Tennis Tips guest post, coach Marcin Bieniek, founder of Enjoy Tennis Blog, explains why backhand tends to be inferior to forehand and what you can do to make it a powerful...
Blue paradise: Nike’s new Spring 2021 styles
The Nike Spring 2021 collection gets rounded out with new clothes and footwear inspired by the desert. Color copa (blue) dominates the apparel ready to refresh the tennis courts in the coming weeks.
Shopping links...
