Adidas is ready for Wimbledon 2017 with its London Line inspired by the contrast of personalities that players show on and off the court. The collection is Part 1 of the “Evil Twin” series and uses contrasting fabrics and techniques to represent the difference between the off-court friendliness of players and the fighters that they are on the court.
Kristina Mladenovic will wear the Adidas London Dress, which mirrors the notion of duality with its solid opaque front and an open mesh construction back.
I really like the higher neckline and the way it works with subtly romantic sleeves. The laser-cut mesh sleeves match the back detail and the side panels of the built-in compression shorts. The dress’ seamless structures and rib detailing at front and back provide unrestricted movement.
Even though Adidas’ press release clearly states that world number one Angelique Kerber will wear the above-described dress, I’m confused because the German always wears separates and in this promo pic she’s showing the Adidas London Tank and its matching skirt, while there is also the Adidas London Shorts expected to be worn by Simona Halep. Newly-crowned French Open champion Jelena Ostapenko will also sport these duds.
I’m a big fan of the strict white dress code at Wimbledon, as it brings out the creativeness of tennis apparel companies, and Adidas has once again brilliantly played with silhouettes and materials to create a fresh and on-trend look.
Part 2 and the dark side of the “Evil Twin” range will be launched later this season, I suppose at the US Open.
MORE WTA FASHIONS AT WIMBLEDON 2017:
- Garbine Muguruza‘s and Caroline Wozniacki‘s Adidas by Stella McCartney Barricade designs inspired by vintage lingerie
- Nike dresses for missing stars, pregnant Serena Williams and injured Maria Sharapova
- Lacoste‘s pleated whites for Alize Cornet, Dominika Cibulkova and Christina McHale
- NikeCourt equips Genie Bouchard & Madison Keys for Wimbledon
- Fila‘s pleats for Karolina Pliskova and white disco sparkle for Jelena Jankovic
- Back to classics: Agnieszka Radwanska‘s Lotto Nixia III Dress
- Venus Williams to mix and match EleVen clothes from various collections
- New Balance‘s English roses for Heather Watson and Sorana Cirstea embelish the 2017 grasscourt season
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