Venus Williams’ 2018 EleVen print stints


A number of WTA players have experimented with designing tennis fashion, but by far the most successful one is Venus Williams with her EleVen company. A few days ago, we already got a glimpse at her collections for the first part of the 2019 season, but let’s see all the fashion statements the American legend made during the season behind us, as part of my signature Fashion Retrospections.

Venus opened her season in Sydney in a simple green tank and a black-and-white-printed skirt.

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Falling in the first round of the Australian Open, Venus failed to defend her last year’s runner-up points and we only briefly saw her in the Aztec collection, i.e. the geometric overlapping bold colors of the Aztec Love Tank and the solid blue Aztec Fly Skirt.

During her run to the Indian Wells semifinals, the seven-time Grand Slam champion wore the Hari Captivate Dress, from the EleVen Hari collection which she said was inspired by her dog Harold.

Bold eyeliner and chunky hoop earrings are not your typical part of sports fashion, but this is not just any WTA player, it’s legendary Venus Williams.

A vibrant floral print combined with colors blue knights, baja blue and coral defined the Goddess collection that marked Venus’ Miami Open appearance. Above we can see the Goddess Apex Tank, a white halter-neck design featuring bold side colorblocks, and the Goddess Fly Skirt.

Venus always offers a wide variety of styles in every collection and that was the most obvious in Miami, where she also wore the EleVen Goddess Vertical Tank and EleVen Goddess Encase Skirt, an ensemble that is completely different from the Apex Tank + Fly Skirt combo, although it is from the same collection.

The tiered Encase Skirt has an elastic waistband, built-in ball shortie with ball pocket, and offers UPF 50 sun protection.

In Madrid, V sported the same collection as at the Australian Open, but it had a completely different vibe, as she paired the printed skirt with orange EleVen Aztec Race Day Tank.

The simple tank has a relaxed fit, a pleat on the mid-back and small keyhole cutout.

In Rome and Paris, we saw the EleVen Sprint collection and its wavy zig-zag lines in the color palette including tango red, frost grey, white, and black. The above pic shows Venus in the Sprint Apex Tank, featuring print shirred waist insets, and stunning red Sprint Flutter Skirt.

Playing doubles with Madison Keys in Rome, Venus showcased the Sprint Backup Cap Sleeve and Sprint Shimmer Skirt.

The EleVen Sprint Incline Dress is a standout piece with its drop-waisted open back, red chocker-style strap and red floating bra panel.

Venus mixed and matched a number of tops and skirts from the Sprint collection, but IMO dresses always steal the show.

Adding an armsleeve to her style, Venus was forced to distance from prints at Wimbledon, so she sported an elegant white V-neck Core Crescendo Dress.

The wrap-design includes a large mesh ventilation inset at back.

A busy blue print from the Atlanta collection was Venus’ choice for San Jose. This Atlanta Long-Sleeve Tangle Top is definitely not for women who don’t enjoy being in the spotlight.

The bold shirt features a dominant white colorblock panel at back and side tie shirring.

Venus also came up with a little more subdued Atlanta outfit by pairing a solid yellow tank with the printed flutter skirt and visor.

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In Montreal we saw the EleVen Atlanta Triad Dress which has this mock wrap style that is quite frequent in Venus’ fashion.

The US Open was the American’s last tournament in 2018, where she sported a purple-based graffiti-inspired print with pops of pink yarrow and lime popsicle from the Prima Donna collection. Venus showcased several outfits at Flushing Meadows and even during her first-round match she put two ensembles on display.

In her third-round clash with sister Serena, Venus sported the EleVen Prima Portal Tank and Fly Skirt.

After finishing the 2018 season, V launched two new collections: Starlet and Monet Modern.

Moreover, we have already seen previews of a number of EleVen’s 2019 collections. Visit this page to have a look.


  1. Emman Damian, would you like to see Venus step away from prints for a moment and experiment with design that doesn’t revolve around patterns?


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