Asics’ Gel-Cool technology boosts Julia Goerges’ and Coco Vandeweghe’s US Open outfits

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“The ball waits for no one” is the slogan in Asics‘ latest campaign in which the brand’s leading representatives Coco Vandweghe and Julia Goerges promote the Fall collection prepared for the 2018 US Open.

Above we can see American Vandeweghe wearing the Asics Fall Court Dress, a classic sporty design featuring square neckline, slim racerback and small keyhole below it, and the Solution Speed FF footwear, updated with Flyte Foam cushioning in the midsole which makes the shoes lighter than ever, more cushioned and more durable.

In this advertisement, Goerges is showing the Asics Fall Athlete Skirt and the Asics Fall Gel-Cool Athlete Tank, which, just like the dress, has pink accents at armholes.

While we’re waiting to see Vandeweghe and Goerges at the US Open, Turkey’s Cagla Buyukakcay has already sported the collection in the first round of qualifying on Wednesday.

In this photo of Buyukakcay’s back, if you look closely you will see Asics’ famous Gel-Cool technology that absorbs sweat — the Gel print expands when in contact with moisture and creates a ventilation space between the skin and the fabric where air can flow, reducing sticking and keeping you cool.

Stretch construction and quick-dry fabric further contribute to the performance power of Asics’ gear.



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